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Roku is a brand that goes all-out on innovating its product line-up. This absolute merciless nature of the company makes it one of the apex predators in the jungle. Though an electronics company, the main focus of the company is the streaming devices and TVs. Everything else, the company does is optimizing the platforms that both these products depend upon. Due to their focused concentration, the streaming devices became a big hit in the country. Even though there lays an immense complexity beneath the surface, the user interface looks simpler than any other streaming device out there. Use Roku.com/link to finish your Roku account setup by verifying the Roku activation code