Another fix is to replace the single ‘ with keyboard code Alt+0146 which gives you a “smart apostrophe” like this ’ . Such that instead of Bob’s car coming out looking like Bob\’s, it will look like this, Bob’s. It kind of looks like a superscript comma, but it works. It does not register as decimal Code 39, which triggers the backslash.
Good luck guys and thanks for sharing your solutions. It was all your comments that motivated my search in finding this alternative.