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when i talk @Erich73, i do not always want to make a quote or a different post than if i reply @stwc ‘s post…

i’m not a geek, neither i use twitter… it’s been common protocol to most of the networks i know that when you want to point at someone, you add the ampersand so the person know you’re talking directly to him/her…

twitter just used the ampersand as an opportunity to link comments from members to events. they did not invent it.